Clearwater marketing firm Digital Media Solutions is dramatically expanding its revenue and scope of services with an acquisition. The addition of Sparkroom in Paramus, New Jersey will make DMS one of the largest ad agencies in the United States, said Joe Marinucci, CEO of DMS.
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There are more opportunities today than ever before for entrepreneurs who are willing to match technology to the needs of potential customers. Entrepreneurs and smart business leaders who embrace the enormous opportunities will profit. To find out about some of the excitement and how you can tap into it, I…
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Visit St. Pete/Clearwater has teamed up with Uber Technologies Inc., in a first ever marketing campaign that uses free rides on Wednesdays in February in an effort to lure winter weary Chicagoans down to the region’s beaches and sunny climate. The “Warm Up Wednesdays” campaign, which can be found on…
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Want to engage 3 billion new customers? Markets like India, Brazil and Africa contain millions of potential new users. They’ve been a key focus for many tech companies, as they have a captive, untapped audience looking for new and relevant mobile Internet content. Over the past year, we’ve seen many…
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In 1853, U.S. Commodore Matthew Perry (no, not the Friendsactor) sailed to the shores of Japan to strongly suggest (with several gun-laden vessels) that the ruling shogunate open Japan’s ports to outside trade. For 200 years, Japan had embraced a policy of near total isolation from the West, but with…
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Emails rarely inspire awe. Typically, the responses they elicit are more akin to, "Ack! Not another email from that company. Off to spam you go!” Some companies, however, are completely reimagining what email marketing can do and what it should be about. These companies don't believe email marketing is about…
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